Brand recognition is achieved when a consumer can correctly identify a product or service just by viewing the logo, tag line, packaging or advertising campaign. We work with clients to differentiate their brand from the competition.
Increase Brand Awareness
We’ll help you grow brand awareness by creating unique content that will place your brand top of mind with your best prospects.
A high quality logo represents your business across your entire network – prospects, clients, partners, vendors, and more. It’s so important to have a logo that gives a good first impression about your company.
Branded infographics are one of the best ways to inconspicuously promote your company or brand. These graphics communicate information in a fun and casual way, and visuals are a major win with website visitors.
If your company sells any form of packaged goods, the design of your packaging can make or break your marketing campaign. Packaging should exemplify your brand’s persona, branding colors, and positioning statement.
Branding is not limited to graphics.
Your online presence matters!
A strong social presence can help to amplify your brand’s reach and strengthen your brand’s image. Many brands use social media to find new prospects and build long-term relationships with existing customers.
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Many brands invest in Pay-Per-Click Advertising so that links to their product or service show up at the very top of search engine results. A higher positioning puts your brand top of mind and grows awareness.
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Remarketing campaigns basically re-introduce your brand to prospects who have previously visited your website but did not take a desired action, such as a form submission. This increases brand recognition.
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Key Elements to Build A Strong Brand
Developing a brand begins with identifying the main target audience. B2C or B2B, the same rule applies. Who is most likely to buy your product?
What are the core values and principles that guide your company’s decision-making? Make sure those values stand out in your branding strategy.
Create a clear message that tells your audience exactly what to expect from your product or service, and uphold that promise.
What is your brand’s personality? How should you communicate with your target audience? Is it more playful, or more serious and professional?
Think of your brand’s past, present, and future. What do target consumers know about you? What’s their opinion? And how do you want them to think?
Think about your target audience, who you compete against, the benefits of your product, and how you can prove your brand promise.
"If you are looking for a new revamped website, these are the guys to use. Kelly was able to translate my ideas into something concrete. I now have an amazing and modern website that has been a great source of new clients. They are extremely affordable compared to the other services out there and the turn around time was fast. Thanks for a quality product!"
Howard Krisel, DC
"I could not be happier with our strategy and look forward to our launch and (re)branding activities in the coming weeks/months. I highly recommend Kelly and her team if you are looking for strong collaboration, commitment to your goals, and highly capable execution.
You will not be disappointed..."
"Wonderful company, fast results. Couldn't ask for more!"
"Awesome Graphics! Thank you for your AWESOME work!"
"Great service, exceptional quality! I would definitely recommend this company for your business needs. Keep up the good work...it's a pleasure doing business with a quality company."
"Great company with excellent customer service, very professional, I highly recommend their services!"
"Highly recommended. If you really appreciate good business, this is your place. A+"
"Creativity at its best!!! Excellent company to work with. They exercise honesty and integrity. Best company in the area by far! I highly recommend them!"
"Awesome service from awesome people. Recommend to anyone for business needs."
"Love this company! Genuine people with genuine intentions all around! Professional and quality work."
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Get in touch to see how we can help. Initial consultations are always free!