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Content Marketing

We partner with clients to plan, create, and distribute powerful Content Marketing campaigns that provide valuable, unique content to attract and acquire a clearly defined audience with the objective of driving profitable customer action.

Content Marketing

We partner with clients to plan, create, and distribute powerful Content Marketing campaigns that provide valuable, unique content to attract and acquire a clearly defined audience with the objective of driving profitable customer action.

Attract Qualified Prospects By Producing Useful Content That Keeps Them Coming Back For More

Content marketing is the cornerstone of inbound marketing, which is about letting customers find you rather than trying to “buy” their attention. Educational, engaging content displays thought leadership and shows transparency. Useful content earns the attention of people who are actively looking for what you offer.

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Why Content Marketing

Content Marketing is great for customer retention, upsell, support and brand awareness, but it shines in lead generation because it “pulls” people in rather than “pushing” a message out. By aligning content with your customer’s interests, you naturally attract prospects that you can then convert and delight over time.

Types of Content

Creating high quality content on a regular basis is a challenge for many businesses. We can lift this burden from you by providing you with the best possible content for your business goals. There are many content options, including blog articles, infographics, e-books, checklists, case studies, videos, and more!

Marketing Strategy

A good content marketing strategy will address different personas and buying stages. For each stage and persona, outline topics and categories of questions that need answered. Once you have a good idea of the questions and answers, determine the formats that content would be delivered through.

Four Stages of Content Marketing

Attract

  1. Blogging
  2. Search Engine Optimization
  3. Useful Website Pages
  4. Social Publishing

Convert

  1. Optimized Forms
  2. Calls-to-Action
  3. Landing Pages
  4. New Contacts

Close

  1. CRM
  2. Closed-loop Reporting
  3. Email
  4. Marketing Automation

Delight

  1. Surveys
  2. Smart CTAs
  3. Tailored Content
  4. Social Monitoring

Need An Expert To Review Your Marketing Strategy?

Get My Free Inbound Marketing Assessment

Happy Clients

"If you are looking for a new revamped website, these are the guys to use. Kelly was able to translate my ideas into something concrete. I now have an amazing and modern website that has been a great source of new clients. They are extremely affordable compared to the other services out there and the turn around time was fast. Thanks for a quality product!"

Howard Krisel, DC

"I could not be happier with our strategy and look forward to our launch and (re)branding activities in the coming weeks/months. I highly recommend Kelly and her team if you are looking for strong collaboration, commitment to your goals, and highly capable execution.
You will not be disappointed..."

John G.

"Wonderful company, fast results. Couldn't ask for more!"

Stephanie N.

"Awesome Graphics! Thank you for your AWESOME work!"

Pam K.

"Great service, exceptional quality! I would definitely recommend this company for your business needs. Keep up the good work...it's a pleasure doing business with a quality company."

Laura B.

"Great company with excellent customer service, very professional, I highly recommend their services!"

Melissa S.

"Highly recommended. If you really appreciate good business, this is your place. A+"

Juan C.

"Creativity at its best!!! Excellent company to work with. They exercise honesty and integrity. Best company in the area by far! I highly recommend them!"

Mindy C.

"Awesome service from awesome people. Recommend to anyone for business needs."

Helle A.

"Love this company! Genuine people with genuine intentions all around! Professional and quality work."

Rena T.

Need Help Creating Content?

We love to discuss new projects, so get in touch! Initial consultations are always free.

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